Websites for startups that can keep up
A startup's website changes as fast as its product. I build first websites and launch pages that explain what you do in one screen, load instantly, measure what matters and are easy to change when you learn something new about your customers.
What a startup site needs
- One clear sentence on the first screen
- Who it's for and why now
- Proof, even early
- One action per page
- Analytics you actually read
Clarity beats cleverness
The most common problem on startup sites isn't design. It's that a visitor can't tell what the product does within a few seconds. Abstract headlines, buzzwords and animations hide the point. I help you say what you do, who for and what changes for them, in words your customers would use.
Early on, proof is thin, and that's fine. A short demo, a real screenshot, a named early user who agreed to be quoted or a clear explanation of how it works all beat invented numbers and logos of companies you've never worked with.
What I build for startups
The first site
Home, product, pricing, about and contact, built light and easy to extend.
Launch pages
A focused page for a launch, a waitlist or a campaign, with one clear action.
Measurement
GA4 events for sign-ups and demos, and Search Console from day one. See analytics setup.
Docs and help
Help pages that answer support questions and bring in searches.
Speed
Pages that pass Core Web Vitals, because slow sites lose sign-ups and paid traffic.
Built to move
Your domain, your code, your hosting accounts, so you're never locked in.
Search, when you're ready for it
Most startups get their first users from people they know, communities and outreach, not Google. But search compounds, so it's worth getting the foundations right from the start: clean URLs, a page per use case, fast pages and structured data that names your product and company.
When you're ready to grow through search, my SEO services and technical SEO pages explain what comes next.
Questions founders ask me
Should a startup build its website on a website builder?
For the first few weeks, a builder can be fine. Once you care about speed, search and owning your pages, a lean custom site is usually quicker, cheaper to run and easier to move. I can also take over a builder site when you outgrow it.
How quickly can a first version go live?
Quickly, if the message is clear and the content is ready. The slow part of most startup sites is deciding what to say. I help you get to a clear first version and improve it as you learn.
Can I edit it myself as the product changes?
Yes. Either on WordPress, or a static site with a simple content setup for the parts you change most, such as pricing, features and the blog. The rest stays stable and fast.
Building something new?
Tell me what your product does, who it's for and when you want to launch. I'll suggest the smallest site that does the job.